Overview

In today’s sports world, fans don’t just watch, they expect to interact, connect, and feel part of the action. Yet most digital engagement remains static, slow, and disconnected.

That’s why Spectatr.ai built Jordy AI: an autonomous, sports-trained AI agent that delivers real-time, hyper-personalised engagement across every platform and every sport. Built for Sports Leagues, Clubs, Federations and Broadcasters, Jordy is a fully white-labelled and customisable solution,transforming one-way updates into continuous, interactive conversations that keep audiences connected before, during, and after the game.

The Problem Fans Face

It’s matchday. A key player is injured, the game shifts suddenly, and fans scramble across feeds and apps to stay updated. They want connection, but instead they get noise.

This happens because:

• Engagement tools are generic, not designed for sport.
• Content feels one-size-fits-all instead of tailored.
• Fans move across platforms, but brands can’t follow seamlessly.
• Once the final whistle blows, interaction ends.

Fandom should be alive 24/7, but without the right tools, most experiences fall flat.

How Jordy AI Changes the Game

Jordy AI is built for the rhythm of sport, fast, contextual, and always on. It anticipates fan needs and delivers insights, interactive content, and engagement that feels individual at scale.

Key Capabilities

• Hyper-personalises every fan’s experience so each user sees exactly what matters to them.
• Learns fan preferences and adapts tone to deepen engagement.
• Extends conversations beyond matchday, reducing sign-up drop-off and boosting retention.
• Ingests any content, from articles and stats to video, and personalises it for each fan.
• Powers activations with real-time stats, exclusive drops, polls, and sponsor campaigns.
• Integrates seamlessly across websites, apps, WhatsApp, and Telegram with zero friction.
• Every interaction is timely, relevant, and designed to build loyalty.

The Data Powerhouse

Most tools rely on static profiles and broad personas to understand fans. Jordy goes further. It captures fan signals from prompts in real time revealing what’s actually on a fan’s mind and mapping needs across each individual. This makes Jordy not just an engagement layer but a data powerhouse, giving rights holders deeper, actionable intelligence to grow communities, refine strategies, and unlock new revenue.

Why Jordy Stands Apart

Generic chatbots can’t keep pace with live sport. Jordy is engineered differently:

• Autonomous engagement that adapts in real time.
• Fully white-labelled and customisable to your brand identity.
• Retention engine that keeps fans active in and out of season.
• Intelligent content delivery that transforms raw assets into personalised experiences.
• Commercial impact through seamless ticketing, merchandise, and sponsor activations.

Jordy doesn’t just react,  it leads.

Looking Ahead

With Jordy AI, every moment becomes an opportunity, before the match, during the action, and long after the final whistle. For teams, leagues, federations, media, and sportsbooks, Spectatr.ai is not just keeping pace with fandom,  it’s redefining it. Jordy sets a new standard for engagement that is fast, hyper-personalised, and built to grow communities at scale.